Inspired by thinkers such as Douglas Coupland, Ray Kurzweil and Marshall McLuhan, Wood Wood’s new collection touches on the different aspects of human behaviour in a digital age. Fragments of Internet and social media issues are referenced in various wordplays and graphic prints throughout the collection.

WOODWOOD 2Reflecting today’s clash of styles and cultures, the collection mixes modified formal suiting with 60’s and 70’s references, contemporary aesthetics and sporty details. Key elements include contrast stitching, turtle- necks, V-necks, colourful knitwear and subtle Wood Wood branding.

WOODWOOD 5Significant looks on the mens side are the cropped corduroy pants, cognac leather flight jacket as well as short sleeved shirts with 60’s collar in both wool suiting and workwear twill.

WOODWOOD 4For women the collection features A-shaped silhouettes and untraditional lengths on several styles. Key looks include navy corduroy jacket and pants, sleeveless suede dress with V-neck detailing, as well as modern- ized suiting jacket and skirt in virgin wool twill with raw edges.

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